Elevate Your Storefront with Stunning Graphics Installation

October 28, 2024

When it comes to captivating window displays and creating a brand presence, graphic installations are the ultimate way to make a statement. Whether it’s for the holiday season, a pop-up shop, or a permanent store, strategically designed window graphics can draw in foot traffic and enhance brand visibility.

Imagine passersby seeing your storefront adorned with eye-catching designs that convey your brand’s personality and promotions. These displays transform plain windows into powerful advertising spaces, engaging customers before they even step inside.

Why Choose Window Graphics?

Instant Brand Recognition: A unique and memorable display allows your brand to be seen and remembered.
Enhanced Aesthetic Appeal: Beautiful designs, like snowflakes or festive graphics, create an inviting atmosphere.
Effective Marketing: Showcase promotions or special offers directly on your storefront to boost sales and attract attention.

Our Process At Installed Graphics, we handle everything from concept to execution. Our team will help you create designs that align with your brand, handle the installation, and ensure that everything looks flawless.

Let Your Storefront Speak for Your Brand! Turn your windows into a dynamic canvas that tells your brand’s story. Contact Installed Graphics today and let’s make your storefront impossible to ignore!

Let Your Windows Shine: The Power of Window Graphic Advertising

by Justin Sims

October 14, 2024

Posted in Graphic Installation

When it comes to catching the attention of passersby, few things are as effective as window graphic advertising. Your windows aren’t just for letting in light—they’re a prime space to showcase your brand, products, and style. With eye-catching, high-quality window graphics, you can turn a plain storefront into a powerful marketing tool.

Take a look at the example here—featuring brands like Dolce & Gabbana, Burberry, and Prada. These window graphics not only elevate the brand’s presence but also create a stylish, visually engaging display. The seamless design draws in attention, making it impossible for anyone walking by to ignore.

Why Invest in Window Graphics?

High Visibility: Window graphics are located at eye level, making them the perfect tool for grabbing attention from people walking or driving by. Whether they’re out shopping or simply passing your store, these visuals stand out.
Branding Opportunity: Graphics provide a way to communicate your brand identity. By using distinct visuals, colors, and fonts that match your brand’s voice, you create a consistent and powerful brand presence.
Utilize Every Inch of Space: Why let your windows sit empty? Use that space to promote your latest products, seasonal sales, or even events. It’s an easy way to transform underutilized space into a marketing powerhouse.
Cost-Effective Advertising: Compared to other forms of advertising, window graphics offer a long-lasting, impactful solution. Once applied, they can be left for weeks or months, depending on your needs.
Set the Mood: Beyond advertising products, window graphics can set the tone for your store. Whether you’re going for modern sophistication like these luxury brands or a more playful, energetic vibe, your windows can communicate that to potential customers before they even step inside.

How to Maximize Your Window Graphics

Keep It Simple: Use bold, clean imagery and concise text. You want your message to be clear from a distance, without overwhelming your audience.
Change it Up: Window graphics are versatile! Change your designs seasonally or for specific promotions to keep things fresh and engaging.
Complement Your Interior: The exterior design should align with the look and feel of your store’s interior for a cohesive experience. Think of it as giving a sneak peek of what customers can expect inside.

In a world of quick decisions and visual overload, window graphic advertising gives you a chance to stand out. Whether you’re aiming to attract new customers or reinforce your brand, letting your windows shine is an easy and effective way to do it.

Let your windows tell your story—loud, clear, and in style!

Transforming Interior Spaces with Custom Murals

by Justin Sims

September 13, 2024

Posted in Uncategorized

In the realm of visual branding and interior design, custom murals have become a game-changing tool for revitalizing indoor environments. These stunning, immersive designs not only add an artistic touch but also serve as effective branding elements. At Installed Graphics, we specialize in crafting and installing custom murals that bring life to any interior, leaving a memorable impact on both visitors and customers.

The Impact of Custom Murals

Custom murals have a remarkable ability to transform the atmosphere of any space. Whether it’s an office lobby, retail store, restaurant, or hotel, these large-scale graphics create visual intrigue and immediately captivate attention. Murals communicate a brand’s personality, values, and message in a way that is both engaging and unforgettable.

Strengthening Brand Identity

Custom murals are a versatile medium for expressing a brand’s identity. Our experienced design team collaborates closely with clients to understand their vision and create murals that reflect their unique brand story. Whether it’s incorporating brand colors or showcasing iconic elements, each mural is thoughtfully designed to align with the company’s values and messaging.

Designed for Your Space

Every interior has its own distinct layout and architecture. That’s why our installation process begins with a detailed site survey, allowing us to tailor mural designs that seamlessly fit the space. Our goal is to harmoniously blend art with the room’s existing aesthetics, creating an environment that enhances the overall appeal.

Endless Possibilities

The application of custom murals is almost limitless. We’ve installed murals across a variety of settings, including corporate offices, retail outlets, healthcare facilities, educational institutions, and more. These murals can be applied to walls, ceilings, windows, floors, and other surfaces, offering endless creative potential.

Quality Materials & Expert Installation

To ensure lasting beauty and durability, we use only the highest-quality materials and apply precise installation techniques. Our skilled team meticulously installs each mural for a flawless finish, free from bubbles or imperfections. The result is a stunning piece that not only enhances the space but stands the test of time.

Final Thoughts

Custom murals are a dynamic way to transform interior spaces and elevate your brand’s presence. At Installed Graphics, we pride ourselves on creating captivating murals that enhance spaces and tell compelling stories. From initial concept to final installation, we work closely with our clients to deliver bespoke designs tailored to their unique needs. If you’re ready to transform your space with custom murals, our talented team is here to bring your vision to life. Let us help you create an inspiring, immersive environment that leaves a lasting impression on everyone who enters.

Maximizing In-Store Marketing

by Justin Sims

August 19, 2024

Posted in Graphic Installation

Maximizing In-Store Marketing: A Look at the Perfect Product Display

In today’s competitive retail environment, every inch of store space needs to work hard, especially when it comes to in-store displays. A well-designed display isn’t just about holding products—it’s about attracting customers, encouraging purchases, and reinforcing brand messaging. Let’s take a closer look at this example of a display that gets it right.

1. Visual Appeal and Clean Branding

One of the first things that stand out about this display is its visual design. The vibrant green banner with the “Made Fresh” messaging immediately captures attention. The crisp imagery of fresh ingredients, such as grapes and cheese, gives off a healthy, appetizing vibe that aligns perfectly with the products on display. The bright colors contrast beautifully against the darker background of the refrigerated unit, making the whole setup pop.

2. Strategic Product Placement

The display is strategically positioned at the center of a busy aisle, ensuring high visibility from multiple directions. The shelving is arranged to give clear access to popular grab-and-go items such as sandwiches, drinks, and snacks. Notice how the products are neatly organized, making it easy for customers to quickly spot what they need without feeling overwhelmed. This balance between product variety and simplicity is key to minimizing decision fatigue and maximizing sales.

3. Customer-Centric Convenience

A significant part of the display’s success is how it caters to customer needs. Whether a shopper is grabbing a quick snack or stocking up for a road trip, everything is within easy reach. The selection is diverse but well-curated, offering something for everyone. By providing high-demand products in a central location, the display meets the fast-paced shopping habits of today’s consumers.

4. Reinforcing the Freshness Message

The “Made Fresh” slogan is more than just words; it’s reinforced by the products and visuals. The imagery of fresh ingredients is directly aligned with what’s being sold in the display—fresh sandwiches, baked goods, and more. This consistency between messaging and products builds trust, encouraging shoppers to feel confident in the quality and freshness of their purchase.

5. Enhanced Brand Recognition

This display doesn’t just sell products; it tells a brand story. The large, consistent branding across the display creates a cohesive look that strengthens brand recognition. Whether a customer is a regular or a first-time visitor, this strong branding helps them remember what the store stands for—convenience, freshness, and quality.

Conclusion

This display is a prime example of how a well-thought-out design can enhance the in-store shopping experience. From its eye-catching visuals to its customer-friendly layout, every element works together to drive engagement and increase sales. For any business looking to boost their in-store marketing efforts, this display is a blueprint worth emulating.

By focusing on aesthetics, convenience, and consistency, retailers can create displays that not only attract customers but also build brand loyalty and boost revenue.

Simple Application: Bubble-Free Graphics

by Justin Sims

July 8, 2024

Posted in Graphic Installation

Preventing bubbles in signage and print applications is essential for project success. Nothing is more disheartening than creating a stunning, attention-grabbing piece of printed work only to see it ruined by unsightly bubbles during installation.

This can be highly frustrating for installers, but fortunately, there are many effective solutions available, particularly in the choice of media used by sign-makers and printers.

Drytac offers two types of bubble-free technologies within its broader range: Pattern Coated Adhesive and Air Egress Release Liner Technology. Both technologies aim to eliminate bubbles during application, but they achieve this in different ways.

First, the Dot Pattern Adhesive is used in all products within the Drytac SpotOn range. This technology integrates the bubble-free feature directly into the adhesive on each film.

The adhesive is applied in a dot pattern rather than a smooth or standard coating, allowing any air trapped during installation to escape through the negative spaces between the dots. This simplifies the installation process and prevents bubbles.

The Air Egress Release Liner, featured in several popular Drytac products such as Polar Grip Air, Polar Premium Air, and Polar Smooth 150 Air, incorporates bubble-free technology into the release liner.

This technology works by embedding micro-channel grooves into the release liner. When coated with adhesive and bonded to a face film, these grooves create channels that allow trapped air to escape, resulting in an easier, bubble-free installation.

Although these two technologies differ in their mechanisms, they both offer the same benefit: easier installation by eliminating bubbles. This is a significant advantage for users, as easy-to-apply graphics are highly desired by both installers and end users.

Working with low-VOC Paint

by Justin Sims

January 23, 2024

Posted in Graphic Installation

How can I make sure that films will stick to walls that are painted with low-VOC paint?

According to the UASG

Many installers are grappling with a common question regarding the changing chemistry of paint, specifically the reduction of Volatile Organic Compounds (VOCs) by paint manufacturers. This alteration in paint composition has significantly impacted the ability of graphic films to adhere to these newer paints. However, there’s no need to lose hope. True to 3M’s commitment to innovation, we’ve thoroughly examined this issue and devised a solution that is both simple and cost-effective. The key lies in the preparation of the surface and dedicating a few extra minutes to test the adhesion of the chosen films. Follow our best practices to ensure a smooth and successful application of almost any wall film on nearly any painted surface.

Preparing the Surface

Start with the 3M™ Enhanced Adhesion Cleaning Method. This method, which involves an isopropyl alcohol (IPA) and water solution and two cleaning steps, will greatly increase a film’s adhesion to a low-VOC paint.

Prepare a cleaning solution with 70 percent IPA and 30 percent water (essentially rubbing alcohol) in a spray bottle.

Soak a clean, lint-free cloth with the cleaning solution until it is dripping wet.
Clean the test (or application) area with overlapping strokes. Especially in the first cleaning, you may notice some migrated paint particles on the cloth (see photo at right).
Thoroughly soak another clean, lint-free cloth with the cleaning solution and wash the wall again. Researchers at 3M have found that cleaning the wall TWICE with a mixture of 70 percent IPA and 30 percent water can significantly boost adhesion for nearly any wall film applied to a painted substrate.
Touch the wall immediately. It will feel cooler to the touch than an unwashed area, due to the alcohol in the cleaning solution. When it no longer feels cool, it is dry and you can proceed with the film adhesion test or, if you are ready, with the film installation.

Testing Film Adhesion

Now prepare three strips of the same film for each of the films you plan to use for a given job. You’ll need all three so you can average the results of your test.
- Cut three 1-inch by 10-inch strips of the graphic film(s).
- Remove about 2 inches of liner, fold down one inch, and then punch a hole in the tab you’ve created
  (see photo at right).

NOTE: It’s important to test each wall where graphics will be installed. Because paints can easily be color matched, you may not be able to tell if one wall of a room has been painted with a different formula than the others.

Remove the liner and apply the test strips to the cleaned surface so the punched hole is at the top. Use the 3M™ Rivet Brush RBA-1 to go over the strips three times to ensure good adhesion.
After 15 minutes, remove the test strips by pulling with a spring scale attached to the film strip tab. Try to pull at a rate of 1 inch every 5 seconds and observe both the value on the scale and the smoothness with which the film releases from the wall
(see photo below).

Here is how to assess your test results:

Unacceptable adhesion: The film measures less than 300 grams/inch on the scale and releases with little or no resistance.
Acceptable adhesion: The film measures 300-1000 grams/inch on the scale and releases smoothly and consistently with some resistance. May be removable with heat/chemicals but may cause wall damage.
Excellent adhesion: The film measures greater than 1000 grams/inch on the scale and releases smoothly and consistently with substantial resistance. Will cause wall damage if removed.

A film that pulls inconsistently or jerkily indicates that the adhesive is not making full contact with the substrate, even if it measures in the acceptable to excellent range. We do not recommend using a film that exhibits jerky removal.

29820B11-4D0C-4097-8175-A546D25A5B74_1_105_c

Guiding the Way: Experiential Signage and the Journey to Unforgettable Customer Experiences

by Justin Sims

December 13, 2023

Posted in Uncategorized

Guiding the Way: Experiential Signage and the Journey to Unforgettable Customer Experiences

In the dynamic landscape of customer engagement, businesses are constantly seeking innovative ways to leave a lasting impression. One often overlooked but powerful tool in creating unforgettable customer experiences is experiential signage. Beyond its traditional role of providing directions or information, signage has evolved into a key player in shaping the overall customer journey. In this blog post, we’ll explore the concept of experiential signage and how it can pave the way to unforgettable customer experiences.

The Rise of Experiential Signage:
Traditional signage serves a functional purpose, but experiential signage takes it a step further by engaging customers on a more emotional and sensory level. Explore the evolution of signage from a mere informational tool to a dynamic element that contributes to the ambiance and personality of a brand.
Creating a Seamless Customer Journey:
Experiential signage acts as a guide, leading customers through a seamless and intuitive journey. Discuss the importance of well-designed wayfinding systems that not only provide directions but also enhance the overall customer experience. Illustrate with real-life examples of businesses that have successfully implemented such systems.
Branding Beyond the Logo:
Signage is a visual representation of a brand, and experiential signage goes beyond displaying logos. Dive into the ways businesses use signage to reinforce brand identity, tell a story, and create a memorable connection with customers. Highlight the role of color, typography, and design in building a cohesive brand experience.
Interactive Signage: Engaging the Senses:
Explore the world of interactive signage that stimulates multiple senses. Discuss the impact of touch, sound, and even scent incorporated into signage to create a more immersive environment. Share examples of businesses using technology to enhance customer engagement through interactive signage.
Adapting to Changing Environments:
In a world where flexibility is key, discuss the adaptability of experiential signage to different environments and situations. Whether it’s a physical store, event space, or a virtual setting, effective signage should be versatile and capable of enhancing the customer experience across various platforms.
Measuring Success: Metrics for Experiential Signage:
How do businesses measure the success of their experiential signage efforts? Explore key performance indicators (KPIs) and analytics tools that can help businesses assess the impact of signage on customer satisfaction, brand perception, and overall engagement.
Case Studies: Exemplifying Excellence:
Showcase case studies of businesses that have successfully leveraged experiential signage to create unforgettable customer experiences. Analyze the strategies employed, the challenges faced, and the results achieved, providing readers with tangible examples to draw inspiration from.

Retail Graphics Play A Huge Role In Sales

by Installed Graphics

April 30, 2018

Posted in Graphic Installation

Retail Graphics Play A Huge Role In Sales

Catching the attention of consumers is an important step in generating sales. One aspect of marketing that many businesses don’t utilize to close sales is retail graphics. Companies that use vinyl window graphics have a creative advantage that helps them stand out from the crowd. A bright and attractive sign isn’t enough because customers on the go don’t always have time to go into a store to learn more information about a business. Our graphic installers team is here to help grab the attention of customers with a sign or poster that quickly and effectively conveys the selling points of your business.

The Benefits of Using Retail Signage to Drive Sales

Retail businesses are in a very competitive marketplace and need to use every advantage at their disposal to drive sales growth. Here are some of the ways retail signage can play a huge role in sales:

Promote deals and special offers – Vinyl window graphics give your marketing efforts an extra boost by promoting special offers and deals to potential customers. A well placed, and creatively designed, window graphic that advertises a special offer can bring curious shoppers into your business.
Not limited to retail window graphics – Retail graphics can be “on the go” with your sales team around town. Our graphic installers can place vinyl window graphics on company cars and vans and even on personal vehicles. Let your target audience know about your services, and where to find your business, as your team travels around town.

Retail Graphics Create Curiosity

Retail graphics create a sense of curiosity among consumers. They allow customers to see part of the inside of your business while still leaving something to the imagination. If a potential customer is intrigued by your graphics, while not being able to see all the way inside the business, there is a good chance they will come through the door to get more information. Getting people inside your business builds brand awareness and also increases the chances of a sale. Eye-catching window graphics are intriguing to consumers and an effective tool to increase sales and build customer loyalty.

Professional Graphic Installers

Contact our expert team of graphic installers for more information about putting vinyl window graphics to work for your business.

Call Us for More Information at 314-872-3100