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Colored adhesives, how to maintain accuracy and quality

by Justin Sims
Posted in Graphic Installation

There are numerous reasons why you might look for colored adhesive when creating an application. Whether it’s for brand recognition or product identification requirements, colored adhesive tapes are incredibly useful.

The most common method for obtaining custom colored tape is by sourcing colored face material and then coating the adhesive on the carrier to create a colored double-sided or single-sided tape product.

While this approach can achieve the desired color and effect, it can also present some challenges. These may include the unavailability of the desired face material color and the high minimum order quantities required to produce tapes using this method.

However, Drytac offers a much easier and more efficient alternative thanks to its unique adhesive science. Drytac takes a clear carrier film such as PET, PVC, or LDPE and tints the adhesive to the desired color or shade.

This results in a colored tape that can be created in virtually any color. To further simplify the process for customers, the minimum order quantity for these custom adhesives is just one master roll, which is much more manageable than the alternative method.

Drytac’s production flexibility allows customers to provide an existing colored tape for matching or choose from Drytac’s extensive range of color swatches to select a color that best suits their application.

In conclusion, with Drytac’s adhesives, the possibilities for creativity and color are endless.

Infuse a burst of freshness into your workspace this spring

by Justin Sims
Posted in Graphic Installation

Spring offers an ideal opportunity to concentrate on the signage and displays within your retail space. Custom wall graphics can transform virtually any surface, helping you craft the desired atmosphere at an affordable cost. Regardless of your industry, there’s a way to express gratitude to your partners through distinctive wall signage.

Celebrate donors by featuring their contributions with dedicated plaques within your workplace. Chronicle your business’s journey with graphics illustrating its progress over time. Elevate motivation and inspiration among your staff with murals designed to enhance productivity.

Think beyond two dimensions – by blending custom printed graphics with stand-off acrylic panels, you can achieve a unique 3D appearance that complements your aesthetic.

Working with low-VOC Paint

by Justin Sims
Posted in Graphic Installation

How can I make sure that films will stick to walls that are painted with low-VOC paint?

According to the UASG

Many installers are grappling with a common question regarding the changing chemistry of paint, specifically the reduction of Volatile Organic Compounds (VOCs) by paint manufacturers. This alteration in paint composition has significantly impacted the ability of graphic films to adhere to these newer paints. However, there’s no need to lose hope. True to 3M’s commitment to innovation, we’ve thoroughly examined this issue and devised a solution that is both simple and cost-effective. The key lies in the preparation of the surface and dedicating a few extra minutes to test the adhesion of the chosen films. Follow our best practices to ensure a smooth and successful application of almost any wall film on nearly any painted surface.

Preparing the Surface

Start with the 3M™ Enhanced Adhesion Cleaning Method. This method, which involves an isopropyl alcohol (IPA) and water solution and two cleaning steps, will greatly increase a film’s adhesion to a low-VOC paint.

Prepare a cleaning solution with 70 percent IPA and 30 percent water (essentially rubbing alcohol) in a spray bottle.

  • Soak a clean, lint-free cloth with the cleaning solution until it is dripping wet.
  • Clean the test (or application) area with overlapping strokes. Especially in the first cleaning, you may notice some migrated paint particles on the cloth (see photo at right).
  • Thoroughly soak another clean, lint-free cloth with the cleaning solution and wash the wall again. Researchers at 3M have found that cleaning the wall TWICE with a mixture of 70 percent IPA and 30 percent water can significantly boost adhesion for nearly any wall film applied to a painted substrate.
  • Touch the wall immediately. It will feel cooler to the touch than an unwashed area, due to the alcohol in the cleaning solution. When it no longer feels cool, it is dry and you can proceed with the film adhesion test or, if you are ready, with the film installation.
Testing Film Adhesion
  • Now prepare three strips of the same film for each of the films you plan to use for a given job. You’ll need all three so you can average the results of your test.
    • Cut three 1-inch by 10-inch strips of the graphic film(s).
    • Remove about 2 inches of liner, fold down one inch, and then punch a hole in the tab you’ve created
      (see photo at right).

NOTE: It’s important to test each wall where graphics will be installed. Because paints can easily be color matched, you may not be able to tell if one wall of a room has been painted with a different formula than the others.

  • Remove the liner and apply the test strips to the cleaned surface so the punched hole is at the top. Use the 3M™ Rivet Brush RBA-1 to go over the strips three times to ensure good adhesion.
  • After 15 minutes, remove the test strips by pulling with a spring scale attached to the film strip tab. Try to pull at a rate of 1 inch every 5 seconds and observe both the value on the scale and the smoothness with which the film releases from the wall
    (see photo below).

Here is how to assess your test results:

  • Unacceptable adhesion: The film measures less than 300 grams/inch on the scale and releases with little or no resistance.
  • Acceptable adhesion: The film measures 300-1000 grams/inch on the scale and releases smoothly and consistently with some resistance. May be removable with heat/chemicals but may cause wall damage.
  • Excellent adhesion: The film measures greater than 1000 grams/inch on the scale and releases smoothly and consistently with substantial resistance. Will cause wall damage if removed.

A film that pulls inconsistently or jerkily indicates that the adhesive is not making full contact with the substrate, even if it measures in the acceptable to excellent range. We do not recommend using a film that exhibits jerky removal.

Guiding the Way: Experiential Signage and the Journey to Unforgettable Customer Experiences

by Justin Sims
Posted in Uncategorized

Guiding the Way: Experiential Signage and the Journey to Unforgettable Customer Experiences

In the dynamic landscape of customer engagement, businesses are constantly seeking innovative ways to leave a lasting impression. One often overlooked but powerful tool in creating unforgettable customer experiences is experiential signage. Beyond its traditional role of providing directions or information, signage has evolved into a key player in shaping the overall customer journey. In this blog post, we’ll explore the concept of experiential signage and how it can pave the way to unforgettable customer experiences.

  1. The Rise of Experiential Signage:
    Traditional signage serves a functional purpose, but experiential signage takes it a step further by engaging customers on a more emotional and sensory level. Explore the evolution of signage from a mere informational tool to a dynamic element that contributes to the ambiance and personality of a brand.
  2. Creating a Seamless Customer Journey:
    Experiential signage acts as a guide, leading customers through a seamless and intuitive journey. Discuss the importance of well-designed wayfinding systems that not only provide directions but also enhance the overall customer experience. Illustrate with real-life examples of businesses that have successfully implemented such systems.
  3. Branding Beyond the Logo:
    Signage is a visual representation of a brand, and experiential signage goes beyond displaying logos. Dive into the ways businesses use signage to reinforce brand identity, tell a story, and create a memorable connection with customers. Highlight the role of color, typography, and design in building a cohesive brand experience.
  4. Interactive Signage: Engaging the Senses:
    Explore the world of interactive signage that stimulates multiple senses. Discuss the impact of touch, sound, and even scent incorporated into signage to create a more immersive environment. Share examples of businesses using technology to enhance customer engagement through interactive signage.
  5. Adapting to Changing Environments:
    In a world where flexibility is key, discuss the adaptability of experiential signage to different environments and situations. Whether it’s a physical store, event space, or a virtual setting, effective signage should be versatile and capable of enhancing the customer experience across various platforms.
  6. Measuring Success: Metrics for Experiential Signage:
    How do businesses measure the success of their experiential signage efforts? Explore key performance indicators (KPIs) and analytics tools that can help businesses assess the impact of signage on customer satisfaction, brand perception, and overall engagement.
  7. Case Studies: Exemplifying Excellence:
    Showcase case studies of businesses that have successfully leveraged experiential signage to create unforgettable customer experiences. Analyze the strategies employed, the challenges faced, and the results achieved, providing readers with tangible examples to draw inspiration from.
Barricade Graphics For Retail & Construction Barricades

How Retail Barricade Graphics Walls Boost Your Business

by Installed Graphics
Posted in Graphic Installation

Nothing arouses curiosity quite like an appealing retail barricade graphics walls touting that a new business is coming soon. Pre-occupied shoppers stop to take notice, make note of the opening date and rush home to tell their neighbors, friends, family, the mailman and anyone else they can, the “news.” They might even take to their social media accounts to spread the word that they were the first to know about the new business coming to the area. Everyone loves to be “in the know” —especially when it affects and benefits their community.

Retail barricade graphics walls, when placed in your storefront, create brand awareness and reach your targeted audience; all while you meticulously prepare for your opening day. The barricade graphics also work to build anticipation for your store opening. They’re functional and provide low cost advertising.

These versatile retail barricades can also be used to create a temporary wall or space, to direct the flow of traffic within your store, hide ongoing construction, or create an interesting and unique space at a trade show. Utilize these barricades to market your business and gain future customers. Installed Graphics offers professional retail graphic installation services that will capture your customer’s attention.

Here are some of the types of barricade walls we offer:

  • Shopping Mall Barricade Graphics – How better to advertise your new business than in the very space where your new store will reside? It gives you the ability to reach your target demographic: shoppers that already enjoy shopping at that location. Create a buzz about your new store while hiding all the prep work happening behind the barricade walls.
  • Construction Barricades – Cover the chaos of a construction project behind a clean and sharp-looking barricade promoting your business.
  • Trade Show Barricades – Create a space that is uniquely yours and stand out from the other trade show booths. Using a trade show barricade makes your business look innovative and established. It will help you attract potential prospects and generate new leads.

Construction Barricades Graphics Promote Your Brand 

 Hide unsightly construction messes while you’re updating your space with our smart-looking construction barricades graphics. Start building your brand before you even open for business. You can also use under construction graphics to feature your logo and branding to complement your marketing efforts. Highlight useful information about your store, products you’ll offer and services you’ll provide once open. Doing so will help create excitement about the newest store on the block!

Shopping Mall Barricade Graphics Build Excitement

Imagine your store is still weeks away from opening, but there’s already excitement stirring. Shopping mall barricade graphics work to inform your target audience which store is coming. Shopping mall barricades also help promote your brand’s identity to create familiarity with consumers and create a buzz about your business.

You can also announce the opening date on the barricade to ensure your grand opening is just that—grand! Consumers love to be in the know and will share by word-of-mouth and on social media about a new business. Get a free quote today!

Build Your Brand With Custom Barricade Walls

 Custom barricade walls build your brand before your store even opens. Barricades covered in attention-grabbing graphics with your business name and logo work to create brand recognition. Consumers will feel like they already know your exceptional brand before you can even hang the open sign in the window.

Branded barricades will also help you gain repeated exposure to potential consumers. Think of it as a miniature billboard promoting your brand to shoppers as they stroll by. These custom barricade wall graphics are a perfect way to set up your store until the big reveal.

Hire Professionals To Create & Install Barricade Graphics

Using custom barricade walls is a smart business choice. However, the biggest mistake businesses make is not hiring professionals to create and install barricade graphics. Poor design elements won’t attract the attention you’re seeking. At Installed Graphics, we’re known for creating barricade graphics that stand out from all the crowded storefronts and draw attention to your brand.

We utilize durable and high quality materials so your graphics will last and continue to look as professional as your company. We promise smooth, flawless installation without creasing or unfinished edging. All our installations are performed by Preferred installers. This means we are completely professional and adhere to extremely high standards. We ensure the best experience possible, from selecting your eye-catching design to quick, seamless installation with friendly service.

Get a head start and get your company noticed before it’s even open for business. Give us a call today at 314-872-3100 or contact us at https://installedgraphics.com/contact/.

 

 

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St. Louis, MO 63132
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