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Wide-format Printing Continues to Thrive

Wide-format Printing Continues to Thrive

Despite the decline in the print industry, wide-format printing is booming. Companies now turn to wide-format printers to create items from advertising banners to corporate wall lettering. Our President John Peterson was quoted in the St. Louis Business Journal on the topic.

Our team couldn’t be more excited!

Read more on how Wide-format printing is thriving here –

Success, reformatted: Wide-format printers bring growth to a struggling industry

https://www.bizjournals.com/stlouis/news/2019/08/16/success-reformatted-wide-format-printers-bring.html?b=1565899775%5E21523069

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    Are Vehicle Wraps & Graphics Tax Deductible?

    Are Vehicle Wraps & Graphics Tax Deductible?

    Vehicle wraps and graphics are a great advertising tool that brand a business through colorful graphics and enticing text. Some businesses are not sure about spending the money to have vehicle wraps and vehicle graphics placed on a vehicle unless they are able to deduct the vehicle wrap installation on their taxes. Are vehicle wraps and vehicle graphics tax deductible? The answer is a solid “maybe”.

    A tax adviser can let a person know if a vehicle wrap on a personal vehicle is tax deductible. The tax adviser has first hand knowledge about tax laws and can guide a person in the right direction. Don’t have a tax adviser? Review IRS Publication 463 (Chapter 4) for an in-depth look at car allowances and deductions for personal vehicles as well as the distinction between personal use of a vehicle and business use of a vehicle. Simply putting vehicle graphics on a personal vehicle does not count as tax deductible if the car is still used for personal matters. IRS Publication 535 (Chapter 11) says a vehicle wrap is likely tax deductible as an advertising expense for a business if it clearly advertises the brand and promotes the business on a vehicle associated with the company. We are not tax experts so, as mentioned earlier, consult with a tax adviser for more in-depth advice.

    Vehicle Graphics & Wraps For Advertising Your Business

    Vehicle graphics and vehicle wraps advertise your business in multiple ways:

    • A vehicle wrap is a mobile billboard that is able to get exposure with multiple audiences each day because the vehicle wrap is able to travel to different parts of town on a daily basis as opposed to a traditional billboard
    • Vehicle wraps can deliver important information about a business in easy to understand text and graphics such as the business name, logo and contact information or social media platforms
    • Vehicle graphics and vehicle wraps can be updated to promote a specific event and sale or they can keep delivering the same information to increase the branding of the company

    Vehicle Wrap Installation, Printing & Design Services

    Vehicle wrap installation, printing and design services should be handled by an experienced and knowledgeable vehicle wrap design and installation company. Vehicle graphics need to walk a fine line between being colorful and eye-catching and being so busy with too many colors and too much text that the marketing message cannot be easily understood in the limited time another driver has to view and process the information on the vehicle wrap. Ask the company you have in mind for examples of actual vehicle wrap installation, printing and design services they have handled in the past so you will have a better idea of the results you can expect from a vehicle wrap.

    Take advantage of this tax deductible advertising method by contacting us today.

    Call Us for More Information at 314-872-3100

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      How To Care For Vehicle Wraps After Installation

      How To Care For Vehicle Wraps After Installation

      Vehicle wraps brand a business and market it to the public while they are driving on the road. Car wraps have eye-catching graphics and deliver the information companies want to share about their business with consumers. Once a vehicle wrap is designed and installed, it is up to your company to practice vinyl vehicle wrap care in order to keep the wrap in good shape and not scratched or ripped or with any other kind of damage that can impact the effectiveness of the fleet wrap. While car wraps are cost effective and only need to be paid for once (as opposed to traditional billboards and other advertising methods), proper vinyl vehicle wrap care is necessary to ensure a long life for this mobile advertising investment.

      Vinyl Vehicle Wrap Care

      Here are some tips for your company when it comes to vinyl vehicle wrap care:

      • The graphics on the vehicle wraps should be cleaned on a regular basis so consumers can better see them and get a quality image of your business.
      • Car wraps represent the brand of a company. If consumers see a vehicle that is not clean/with graphics that are hard to read, they will not expect much from your business or services.
      • Properly cleaning the graphics extends their life by protecting them from the elements and pollutants like tar and oil.
      • If vehicle wraps are branding a food and beverage company or a cleaning company, dirty graphics will not give customers much faith in the cleanliness of your services or products.

      Keep Car Wraps Looking Their Best

      It is in your best interest to keep your car wraps looking their best at all times. For many consumers, the first impression they will get of your company is the car wraps graphics. Don’t risk making a bad first impression because you don’t feel like cleaning the vehicle today. Plus, vinyl vehicle wrap care helps prolong the life of vehicle wraps by keeping them looking as new and fresh as they did when the graphics were first placed on the fleet vehicles. Car wraps are a 24/7 marketing opportunity for businesses that are willing to take the time to maintain them on a regular basis.

      Learn more about the proper steps for caring for vehicle wraps when you contact our staff today.

      Call Us for More Information at 314-872-3100

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        Vehicle Wrap Preparation For Successful Wraps

        Preparing Your Vehicle for Successful Vehicle Wraps

        Vehicle wraps brand a business and keep your company top of mind when it comes to your products and services. Vinyl car wraps can completely cover a fleet vehicle or they can cover half of a company vehicle. No matter the size of the vinyl vehicle wraps picked by your company, the result is a 24/7 mobile advertising opportunity thanks to the ability of the vehicle wrap to travel to different parts of your advertising area on a daily basis. However, the decision to create a vehicle wrap is not an overnight task. It takes planning of what will be included on the vehicle wrap and then the process of designing the wrap before it is placed on a vehicle. Once the design for the vehicle wrap is finalized, there are steps that need to be followed when preparing the vehicle for successful placement of the vinyl vehicle wrap.

        Prepping For Vinyl Car Wraps

        Here are the steps to follow when preparing to place vinyl car wraps:

        • The day before the placement, the vehicle must be washed with detergent and water to remove dirt while also allowing the areas where vinyl vehicle wraps will be placed to dry before the placement is performed.
        • After the vehicle surface is washed, the next step is to solvent wipe the surface. While most surface dirt will be removed, the vehicle will need to have contaminants such as grease, tar, wax and oil removed before the vehicle wrap is ready to be placed.
        • To remove any remaining residue on the vehicle, it should be wiped with isopropyl alcohol (70%). After the alcohol is placed on the vehicle, it should be wiped dry before it evaporates. This step is performed right before vinyl car wraps are placed in order to eliminate any airborne contaminants that settled on the vehicle.

        Vinyl Vehicle Wraps Installation

        The installation process of vinyl vehicle wraps should only be handled by trained professionals experienced in the prep process described above as well as the actual placing of vinyl car wraps on a vehicle. The placing of a vehicle wrap needs to be handled carefully so the wrap meets properly without any gaps, bubbling or seams being visible to anyone that is viewing the wrap. Any vinyl vehicle wraps with these issues will need to be addressed and this could cost more money in the long run.

        Contact us today to make sure your vehicle wrap prep process is handled correctly and professionally.

        Call Us for More Information at 314-872-3100

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          Vehicle Wraps Get Your Business The Maximum Mobile Exposure

          Vehicle Wraps Get Your Business The Maximum Mobile Exposure

          According to the American Trucking Association, vehicle wraps leave 98% of customers with a positive image of a company. However, simply having your company vehicles covered in a fleet wrap is not enough to create an effective mobile advertising campaign. One simple step is keeping the vehicle clean and looking new when it is on the road. Don’t make a dirty vehicle the lasting image for your company because this makes consumers think your business is unprofessional. Another step in effectively using vehicle wraps for mobile advertising is parking the vehicle in high traffic areas. Using your vehicle to advertise your company on the road, with a fleet wrap, is called mobile advertising for a reason! Get your vehicle out and about to get the attention of customers. Rush hour in the morning or the afternoon is the perfect opportunity to gain exposure using vehicle wraps.

          Benefits Of Mobile Advertising Your Business Vehicles

          Mobile advertising benefits your business in a number of ways:

        • Mobile advertising saves money because paying for the advertising provided by vehicle wraps is a one time fee. Radio and newspaper ads have to be purchased on an ongoing basis while a fleet wrap is ready to return your investment after it is paid for and installed.
        • Mobile advertising with a business vehicle allows you to reach more customers than a traditional billboard. The fact that the vehicle can be moved to multiple areas of town gives you more exposure to a wider range of customers.
        • In addition to traveling to different parts of town each day, vehicle wraps have the ability to make 30,000-80,000 impressions per day. If you have your fleet wrap on the road five days a week, your mobile advertising impressions can be anywhere from 150,000-400,000.
        • Fleet Wrap Design, Printing & Installation Services

          Once you decide it is time to use fleet wrap design, printing and installation services for your company vehicles, you need to choose a business experienced in professionally designing and installing vehicle wraps. Mobile advertising is a big part of the marketing strategy of many companies. A professionally designed, printed and installed fleet wrap gives your business instant credibility to drivers on the road as it makes your company look like it is ready to earn their business. Ask the company you want to use for examples of their past work so you can be sure they provide the results you desire when it comes to vehicle wraps.

          Get the mobile exposure you desire from vehicle wraps by contacting our experienced design and installation team today.

          Call Us for More Information at 314-872-3100

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            Vehicle Wrap Tips For Franchises

            Vehicle Wrap Tips For Franchises

            Vehicle wraps create awareness of a company and its services, When it is time for the fleet wrap installation process, there are certain tips franchise locations need to follow:

            • Design Process – Franchise owners have access to corporate logos as well as other marketing materials. They need to choose an experienced team that has designed franchise vehicle wraps for multiples makes and models of vehicles. The designer needs to understand how to properly place the marketing materials in challenging areas on the vehicle including any curved areas.
            • Materials – The wrap company picked to design and install vehicle wraps needs to know the correct high-quality vinyl to use on the vehicle. Different types of vinyl are used on surface areas and on curved areas. Inferior materials do not last and they don’t look like they belong on the vehicle.
            • Printing – Building a local franchise means using the correct colors on franchise vehicle wraps to ensure the logo and branding matches the national marketing message.
            • Fleet wrap installation – Professional fleet wrap installation means the company that installs franchise vehicle wraps knows how to properly install the vinyl wrap without causing bubbles, wrinkles, uneven seams or tears. The company should be experienced enough to ensure the vehicle wrap is consistent in appearance and not uneven anywhere on the vehicle.

            Important Tips For Franchise Vehicle Wraps

            When it comes to designing franchise vehicle wraps, here are some important tips to ensure a superior return on investment (ROI):

            • Vehicle wraps are an advertising technique and need to be treated as such. Don’t waste valuable space on the vehicle with information that is not relevant to customers learning more about the business.
            • Don’t overload the vehicle with too much information. Drivers have a limited amount of time to process information provided by the fleet wrap. Keep the design and text easy to understand and the information will make a business top of mind to consumers.
            • When it comes to the information on franchise vehicle wraps, the text and graphics need to tell consumers how to locate a business and the services they provide. Important information to be shared includes the name of the company, any social media platforms and the phone number of the business.

            Professional Fleet Wrap Installation On Large & Small Fleets

            Professional fleet wrap installation is possible on both large and small fleets. Vehicle wraps are a 24/7 advertising force for businesses which means the franchise vehicle wraps need to be designed and installed by a professional fleet wrap installation team that is experienced in placing fleet wraps on vehicles of all shapes and sizes. It is also important that the vehicle fleet wrap company keeps the needs of the franchise owner in mind in order to properly match the branding and message of the parent company.

            Put these vehicle wrap tips to work for your franchise when you contact us today.

            Call Us for More Information at 314-872-3100

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              Fleet Wraps Represent Your Brand, Don’t Make These Mistakes

              Fleet Wraps Represent Your Brand, Don’t Make These Mistakes

              Fleet wraps brand your business and serve as mobile advertising for your company. When planning to install a vehicle wrap on a company vehicle, certain mistakes should be avoided. Don’t let the fleet graphics be so “busy” that the branding message gets lost in the design. In addition, fleet wraps should not be designed and created without considering your target market and how they will respond to the design. While it might seem obvious to say this, use the best materials available on the market. Don’t use inferior materials and inks and certainly don’t choose a vehicle wrap printer just because the company has a lower price. You should only use certified fleet graphics installers to produce the wrap as well as place it on the vehicle.

              Avoid These Vehicle Wrap Mistakes When Branding Your Fleets

              When using vehicle wraps to brand your fleet, avoid these mistakes:

              • Improper preparation can lead to problems when installing fleet wraps. Some vehicles have dirt, oil and grease on their surfaces. The surface of the vehicle must be cleaned properly with soap and water, and allowed to dry completely, or the fleet graphics will not stick to the car properly if there is debris on the surface of the vehicle.
              • Improper installation often happens when qualified professionals do not handle the installation process. Moisture can form in the vinyl wrap and cause the graphics to shrink.
              • Don’t assume that all vehicles are the same and that fleet graphics are “one size fits all”. Every car is different and a vehicle wrap must take the curves, handles and windows into account when fleet wraps are being designed and printed.

              Professional Fleet Graphics & Wrap Services

              In order to get the best results possible with a vehicle wrap, make sure to use a company known for its professional fleet graphics and wrap services. Fleet wraps brand a business so it is important to schedule a consultation appointment with a professional installation company. The professional installers will discuss the desired final results with you to make sure you are both on the same page with the design of the fleet graphics. In addition, the installation team can help you determine if a full wrap or half wrap is best for your branding needs as well as which one will look best on your fleet vehicles since vehicles are different in their size and shape. Once you make the final decision about the design, the experienced design and installation team can get to work printing and installing the vehicle wrap.

              Avoid making mistakes while branding your business using fleet wraps by contacting our team today.

              Call Us for More Information at 314-872-3100

              OR

                How To Choose A Car Wrap Installer

                How To Choose A Car Wrap Installer

                A car wrap is a mobile marketing tool that allows businesses to reach customers in a more effective manner than traditional billboards. When choosing a car wrap installer, companies should ask how long the vehicle wrap installation company has been in business. It is better to use an experienced company rather than a startup that is just learning the business. Experienced car wrap installers have a portfolio of their work so customers can get a better idea of the quality of vehicle graphics they offer as well as how they incorporate the vehicle graphics into the overall design of the vehicle wrap. Make sure the materials used by the vehicle wrap installation team is up to industry standards to ensure high-quality results. Finally, the car wrap installer should stand behind his work by offering a guarantee to fix or replace any damage done to the wrap for a certain period of time.

                Look For These Things In Vehicle Wrap Installation

                Businesses interested in vehicle wrap installation should look for these things:

                • Graphic design examples, created by the installer, are important to view. Some companies create vehicle graphics that are too busy which makes it hard for consumers to understand the branding message of the vehicle wrap.
                • Ask if the car wrap installer performs the work in a professional installation facility or if the person is a “mobile installer”. Mobile installation companies cannot guarantee that the conditions where the vehicle graphics are being installed are optimized for the application process.
                • The quality of the vinyl wrap is an important factor in determining the lifespan of the vehicle wrap. Make sure the vehicle wrap installation process is performed using quality printing equipment with a vinyl wrap that is considered to be up to industry standards.

                Professional Vehicle Graphics, Printing & Installation

                The placing of professional vehicle graphics on company vehicles requires a car wrap installer experienced in the design, printing and installation process. Our expert design and installation team will meet with you to discuss your vehicle graphics needs to make sure the graphics effectively deliver your marketing message. Once the design is finalized, the graphics are printed and ready for installation. The vehicle wrap installation process requires an experienced team so the vehicle wrap does not have any bubbles, overlaps, nicks or scratches in it. The consultation appointment is also important because some companies want a full vinyl wrap while others can get the same message across with a half wrap. Our team can help you determine which wrap best suits your needs while still effectively branding your business.

                Discover why we are the premier choice for car wrap installation by contacting our team today.

                Call Us for More Information at 314-872-3100

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                  Company Vehicle Wraps Build Brand Awareness At Events

                  Company Vehicle Wraps Build Brand Awareness At Events

                  Events are great opportunities for your business to be seen by your target audience. However, events can also be a challenge for companies to stand out since there will be a large crowd and multiple vendors or businesses vying for the attention of those attending the event. Company vehicle wraps build brand awareness at events because they result in direct interaction with consumers approaching your vehicles for more information. In addition, your fleet wraps will get thousands of impressions thanks to your logo and marketing message being on full display during the event. The views your custom made vehicle graphics get at the event will translate into your company, and branding message, being top of mind to customers in search of your products or services.

                  Fleet Wraps Call Attention To Your Brand

                  Fleet wraps get attention for your brand in multiple ways:

                  • Colorful vehicle graphics cut through the clutter at an event as well as when the vehicle wraps are seen on the road. People will pay attention to your vehicle and remember your marketing message.
                  • Vans that simply have letters on them might contain the most interesting message in the world. People likely won’t recall that message because there is not a memorable visual cue for them to associate with the marketing message. Custom made vehicle graphics combine memorable images with your branding message to create a lasting impact.
                  • Fleet wraps can draw attention to your brand on the road, parked in your company parking lot or at an event by branding your business wherever your audience is during the week.

                  Vehicle Graphics & Wrap Design, Printing And Installation

                  Vehicle graphics give you a competitive advantage when it comes to branding your business. The team at Installed Graphics is experienced in all facets of creating and installing fleet wraps. We meet with your business to discuss your vehicle wrap goals and walk you through the wrap design printing and installation process. Vehicle wraps do more than brand your business once they are installed. Vehicle graphics also protect the original paint on the vehicle from wear and tear, as well as nicks and dings on the road, because the newly installed graphics cover the original paint on the vehicle.

                  Learn more about how company vehicle wraps build brand awareness at events when you contact us today.

                  Call Us for More Information at 314-872-3100

                  OR

                    Why Businesses Are Getting Wrapped Up With Vehicle Wraps

                    Why Businesses Are Getting Wrapped Up With Vehicle Wraps

                    Businesses are always looking for cost-effective ways to advertise and get the attention of customers. One of the most popular methods of making a business stand out is vehicle wraps that draw attention and get people to notice a company. Fleet wraps of any size stand out from the crowd thanks to vehicle graphics that share the name and vital information about a business that can be viewed and processed quickly by those viewing the vehicle graphics while also driving on the road. Businesses that get wrapped up with vehicle wraps enjoy greater recognition among customers thanks to the thousands of impressions per day vehicle wraps get for companies of all sizes. Vehicles wraps are a mobile advertising force that brand companies each day.

                    Vehicle Graphics & Wraps Create Competitive Advantage

                    What are the competitive advantages of vehicle graphics and wraps?

                    • Vehicle wraps and graphics off the ability to advertise in multiple locations each day. Companies are able to showcase their fleet wraps in different areas of the city on a daily basis.
                    • Vehicle wraps are cost-effective. Unlike traditional billboards that need to be rented/paid for on a regular basis, vehicle wraps are more cost-effective since companies pay only one fee to have the vehicle graphics designed, created and placed on a company vehicle.
                    • Vehicle wraps are a 24/7 advertising tool. It promotes a business while the vehicle is on the road as well as when a vehicle is parked for the evening in the business parking lot.

                    Get your vehicle wrap quote today!

                    Fleet Wraps For Small And Large Fleets

                    Fleet wraps level the playing field between businesses of all sizes. Both large and small businesses can utilize eye-catching graphics that make a lasting impression on customers. They also make companies top of mind in their business sector. In addition, vehicle wraps protect the exterior of a vehicle because the fleet wraps that are placed on the vehicle protect the original paint that is still under the newly placed vehicle graphics. Businesses of all sizes are able to brand their company and increase their overall marketing reach with custom made fleet wraps for small and large businesses.

                    No matter the size of your business, discover how vehicle wraps can brand your company by contacting us today.

                    Call Us for More Information at 314-872-3100

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